In late September, Google filed a federal lawsuit, the first of its kind, against a number of “rogue” internet pharmacy advertisers and affiliates that Google claimed violated its Google Adwords policies. Specifically, the lawsuit, against 50 unnamed “John and Jane Doe” Defendants, alleges that the Defendants circumvented Google’s Adwords restrictions, which require any advertising online pharmacy to be certified by the National Association of Boards of Pharmacy (VIPPS), by misspelling certain pharmaceutical terms and prescription names. According to Google, it anticipates adding additional defendants as they are discovered.
Interestingly, Google’s lawsuit was filed the same day that eNom, a popular domain name registrar, announced its collaboration with LegitScript.com.
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Category: Website Owners
Tags: Affiliates, Criminal Defense, Google, Internet Pharmacy Law